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Amplifying Creator Voices for an Inclusive Northwest Arkansas

Through innovative transportation solutions, we can create a more vibrant, inclusive Northwest Arkansas where everyone thrives. Meet the creator partners helping us start a conversation about this work.
About the Northwest Arkansas Creator Partnership

#VibrantNWA is a campaign by the Walton Family Foundation to spark crucial conversations about the region's future by partnering with local creators who have unique, authentic perspectives. Through creator voices, #VibrantNWA aims to educate and engage residents on the importance of accessible transportation options and vibrant cultural spaces. And it showcases where those amenities already exist.

This unique partnership embodies our Home Region program’s dedication to building a more vibrant, inclusive Northwest Arkansas, as well as our foundation-wide belief that those closest to the problem are also closest to the solution.

By reflecting the voices and needs of the community, #VibrantNWA aims to encourage the conversations necessary to build a region where everyone can thrive.

Meet the Creators
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Watch the Creators' Instagram Reels
Watch as Karissa Tonack of @nwarkansasmamas discovers just how much she and her kids could see of the region by bike over two days.
Imagine a 40 mile multi-use paved trail, connecting Northwest Arkansas. If you’re a local, you don’t have to imagine. Joseph Nguyen, aka @hangrypedaller, explains why.
Join Brittany Balz from @JourneyArkansas to explore Ozark Regional Transit's on-demand services in Fayetteville, Springdale, Rogers and Bentonville. It’s ADA accessible and $1.25 per ride.
Watch as Brooke Bierhaus Sutton, aka @beyondwithbrooke, as she discovers how quickly she can get around Bentonville on the bus during rush hour. What she learned - it's faster than you might think.
If you’re looking for small town charm, urban amenities and nature adventure, biking Northwest Arkansas is a must, says @katepantier

Rachel Fox of @NwaGirlGang shows us how the Ozark Regional Transit Bus System is an affordable, accessible option for residents fully explore their community.
Jasmine Hudson and J'Aaron Merchant - known on Instagram as @jazzyjaenwa - make a day out of hoping on and off the Ozarks Regional Transit Bus. RT. It's not only easy - it's free!
Learn More About Transportation Options in Northwest Arkansas
NWA Transport 10
Connecting Communities: Advancing Accessible Transportation in Northwest Arkansas
Real inclusion is about ensuring that people can afford housing and easily get around Northwest Arkansas to take advantage of all it offers. The foundation believes transportation challenges in the region can be solved by actively listening to the communities we serve. When everyone participates in creating transportation solutions, it improves access for everyone.